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Maybe you don’t like your job, and you want to start taking on digital marketing projects with the end goal of becoming a full-time freelancer. Maybe you’re already a freelancer, but you’re on t...
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Want to optimize your website’s SEO, in the hopes of ranking on the first page of Google? Then you’ve got to work on your backlinking strategy. In this guide, we walk you through the basics of how ba...
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"Are you serious?" Touch upon a countercurrent or unpopular topic with your friends and you're most likely to get that in response. Maybe a frown and a familiar look of skepticism. Because whether y...
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You don’t hear much about link popularity these days. As a matter of fact, if you’re new to this whole internet marketing thing, chances are you’ve never heard of it. And that makes sense because th...
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What’s better than link juice? Getting link juice flowing for a brand new site, that’s what. Every SEO knows how tedious (and sometimes painful) link building can be. For new sites, that's especial...
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JavaScript backlinks are lingering question marks for SEOs. We know that they're executed in JavaScript, rather than coded in HTML with the classic form of anchor text. And we know Google tracks th...
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What is a Favicon? A favicon is a small 16×16 pixel icon that serves as branding for your website. Its main purpose is to help visitors locate your page easier when they have multiple tabs open....
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What is Robots.txt? Robots.txt is a file in text form that instructs bot crawlers to index or not index certain pages. It is also known as the gatekeeper for your entire site. Bot crawlers’ firs...
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What are Broken Links? A broken link is a web-page that can't be found or accessed by a user, for various reasons. Web servers will often return an error message when a user tries to access a bro...
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What is Keyword Consistency? Keyword consistency can be defined as having keywords or sets of keywords that you want to rank spread out over the various elements of a web page. Keyword Consi...
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